Bringing people into the loop
FFN wanted to improve the quality and timeliness of communications across the company’s employees, customers, vendors, maintenance personnel, and other stakeholders. In today’s world of connected devices, digital displays, and great graphics, relying on email communications alone was outdated – especially when variety, choice, and high-quality communication experiences are table-stakes.
The solution would have to control and deliver prompt, customized messaging that:
- brought together data from disparate sources
- contained rich, engaging graphics
- could be easily or automatically staged and scheduled
- targeted segmented, wide-ranging audiences throughout the company
- worked across multiple personal devices and various environments, including lobbies, open areas, conference rooms, and customer and executive areas.
With the Kloudspot platform FFN uses information captured from their CRM system, to rub important messaging and real-time sales leaderboards in customized graphical format on displays throughout the company’s widespread geographic locations.
Kloudspot’s platform leverages AI to enhance FFN‘s overall business intelligence, empowering a wide range of data-driven decisions and countless communications on a daily basis. By improving the content and tying all their communications activities together, FFN is proactively meeting the needs of their distributed employee ecosystem to be more centrally connected to the company.
This is reflected in the company’s Employee Engagement scores, which have increased from 69.4% to 82.2% between 2019 and 2020 – a 13% Y/Y improvement.
“It’s really inspiring to see what full transparency and visibility does to employees…. watching sales numbers grow, watching big deals come in. It really gets employees pumped,” said Tonnesen.
I don’t spend much with Kloudspot on an annual basis, but it is becoming obvious we’ll save 3-4X that amount each year. -Mark Tonnesen, CIO, Freedom Financial Network
The best is yet to come
Whether it’s better understanding what’s going on in their environment, or how they can communicate to include and engage employees, Kloudspot has given FFN confidence that, moving forward, they will have access to greater insights. Importantly, Kloudspot’s platform is economical and can scale to keep meeting the demands of their enterprise, now and for years to come.