Meraas(UAE) Enhances Customer Experience Using Kloudspot Platform
February 06, 2019 | Freemont CA, USA
Meraas, the UAE conglomerate headquartered in Dubai, owners, part-owners or managers of iconic locations, entertainment destinations, retail outlets, brands, luxury hotels and cruises jointly announced their technology partnership with Kloudspot for its situational awareness technology platform.
This represents a new way to leverage data collected via smartphones, sensors and WiFi to analyze footfall, track visitor efficacy and improve ROI at two locations: The ambitious 10 million square feet City Walk which provides an ultimate lifestyle experience with a unique mix of luxury residential blocks, upscale gourmet outlets, entertainment, innovative retail, healthcare and hospitality facilities, and the Bluewaters Island Project, which is a man-made mixed use island located off the coast of Jumeirah Beach Residence, and home to Ain Dubai, the world’s largest observation wheel.
At the heart of all Meraas’ businesses are globally diverse, highly refined customers, and it is paramount to keep a finger on their pulse. Kloudspot’s dynamic situational awareness platform enables connecting structured and unstructured data from multiple sources for comprehensive location management and extraordinary experiences curated to individual preferences. Kloudspot’s capability in location analytics for malls, commercial real estate and public spaces will significantly enhance Meraas’ ability to provide compelling and certain value for their customers.